Workspace and competitors
A workspace binds your account to one primary website domain and stores scan configuration, pipeline state, and competitor domains.
Primary domain
Section titled “Primary domain”Set during onboarding (/onboarding/start). The primary domain is:
- The default target for core scans
- The anchor for scorecards on Site and SEO pages
- The domain attached to keyword research projects
You cannot change the primary domain casually from the UI after onboarding — contact support if you need to migrate workspaces.
Competitor domains
Section titled “Competitor domains”Track up to five competitor domains for benchmark views:
- Google SERP Ranks — compare organic visibility and rank positions
- Backlinks — compare backlink counts and profile metrics
Configure competitors in the Competitor domains panel on those pages. Enter bare domains or URLs; the console normalizes them.
Each competitor triggers additional pipeline work when SERP or backlink scans run — plan competitor count against your usage needs.
Workspace API (conceptual)
Section titled “Workspace API (conceptual)”The console stores workspace state server-side. Your browser keeps a workspace ID in local storage for fast reloads. Signing in on a new device loads the same workspace via GET /workspaces/me.
Account config
Section titled “Account config”Workspace records hold:
- Primary domain
- Competitor domain list (max 5)
- Scan and onboarding status
- Optional tags (e.g. tech stack suggestions)